Why the multimedia of the Ministry of Culture of Tatarstan needs the Balachak complex – RealnoeVremya.com

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Cartoons, fairy tales and mini-games based on folk motifs for 11 million

The Ministry of Culture of Tatarstan decided to involve children in the study of the Tatar language and the languages ​​of the peoples of the Volga region using multimedia technologies. The agency is looking for an entrepreneur who will develop the entire Balachak multimedia complex (translated from the Tatar “childhood” – ed.). It will include three modules: the Sabantuy mobile application, the Saby interactive animated film and the Uyna mobile board game.

It is planned that they will be brought together by the Balachak integrator portal and a mobile application of the same name. For better learning, the department wants to organize the materials in a single style. The materials of the portal, according to the plan of the Ministry of Culture of Tatarstan, will be designed, among other things, for the use of its materials for teaching children in educational organizations.

It is planned to award more than 11 million rubles for the development of the Balachak multimedia complex, which, according to the plan of the Ministry of Culture, should help to preserve cultural linguistic heritage and traditions. We intend to implement the project to the detriment of the Republican budget.

The agency is looking for an entrepreneur who will develop the entire Balachak multimedia complex. Photo: tatarstan.ru

Electronic books with fairy tales will appear on the Balachak portal. It must include at least one work translated from Russian into Tatar and at least one work translated from Tatar into Russian. Fairy tales in languages ​​from other regions of the Volga will also be available – in Mordovia (Erzya, Moksha), Husband, Udmurt and Chuvash with translation into Tatar and Russian. Fairy tales should reflect the motifs of the ethnic heritage of the Tatar, Russian, Mordovian, Husband, Udmurt and Chuvash peoples.

The Ministry of Culture has promised Realnoe Vremya to prepare a commentary on the project. The publication is ready for publication upon receipt.

Learn Sabantuy through mini-games

With the help of Sabantuy mobile application, according to the idea of ​​the Ministry of Culture of the Republic of Tatarstan, children will have the opportunity to study the ethnic festival of the same name and its traditions. The plot of at least 25 mini-games will be based on a holiday-themed animated series. The number of episodes corresponds to the number of games – at least 25 with a duration of 45 seconds.

With the help of the app, children will have the opportunity to participate in traditional sabantuy competitions – sack jumping, kurash, tug-of-war and stick shooting, horse races with obstacles, sack fights, yoke racing. , etc.

The plot of at least 25 mini-games will be based on a holiday-themed animated series. Photo: Oleg Tikhonov

The client demands that the series be highly artistic. It must be expressed in Russian and Tatar. Before introducing the series into the app, it must receive a rental certificate from the Ministry of Culture of the Russian Federation.

The app will be available for Android and iPhone owners. Specific release dates are not specified, but development is expected to be complete by December 25 of this year.

Self-identification through the animated film

The Ministry of Culture of Tatarstan aims to help children identify themselves as native speakers of the language and traditions of the people. It is planned to do this with the help of the interactive modular animation film “Saby” (translated from Tatar “child” – ed.).

The agency defined it as a kind of “innovative complex of interactive animated modules”. It is expected that the child will have the opportunity either to spend the time watching a movie or to interact with it, answer questions and study Tatar words. The character will talk to a child disguised as a Tatar in both Russian and Tatar.

The Ministry of Culture of Tatarstan aims to help children identify themselves as native speakers of the language and traditions of the people. Photo: tatarlar.info

Playground – five republics of the Volga region

The Uyna board game (translated from the Tatar “game” – ed.), according to the idea of ​​the Ministry of Culture, should introduce children to the basics of the languages ​​of the Volga region in a fun way. At the same time, users will enjoy a virtual tour of the main attractions and important historical facts of Kazan, Saransk, Yoshkar-Ola, Mordovia, Izhevsk and Cheboksary.

Playground – five republics of the Volga region. Children, using special cards with questions, will have the opportunity to explore the culture, traditions and sights of Tatarstan, Mari El, Mordovia, Chuvashia and Udmurtia. The questions will be presented both in Russian and in the language of the indigenous peoples of the respective regions.

Although the game is listed as desktop, it will run in the mobile version. To do this, they will develop a special application, and the rules and video instructions will be published on the Balachak portal.

The program related to the creation of a favorable linguistic environment on the Internet also includes the appearance of a Russian-Tatar automatic translator for the needs of the population and the authorities. Photo credit: Rinat Nazmetdinov

Multimedia familiarization is provided for by the Republican Program for the Preservation, Study and Development of Languages

Familiarization with the culture of Tatarstan and its language is ensured through multimedia projects and is also included in the Republican program for the preservation, study and development of languages ​​in Tatarstan for 2023-2030. During its operation, it is planned to create up to 320 children’s short films and animated films in the Tatar language.

One of the orientations of the program is linked to the creation of a favorable linguistic environment in the Internet space. It includes, for example, the development of thematic television programs and the publication in the media of material on the preservation of languages, the creation of cartoons and short films in Tatar, as well as the appearance of an automatic Russian-translator. Tatar for the needs of the population and the authorities, the creation of a system of analysis and synthesis of Tatar speech and the localization of software products.

Tatiana Demina

Tatarstan


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